About the project
The premiere of the third season of the crime drama series Tulsa King in October was accompanied by a large-scale, national OOH campaign.
The creative was deployed across multiple public space formats, creating a strong visual presence for the launch of the series. The Tulsa King campaign is a great example of how different OOH formats can be used in an integrated, mutually reinforcing way to introduce premium content.
Surfaces used
Digital citylight
Mesh
Citylight
Full branding stop
Digital screen at gas stations
Digital screen in indoor locations
LED wall
Digital gate
Budapest vehicle advertising
Rural vehicle advertising
Metro window sticker
